Keven Trudeau ,you see him late night on those Infomercials pitching the natural cures book or his financial book. Price listed on flap $29.95. It was bought new and given to me, I really had no interest, so other than glancing threw a few pages. ISBN-09755995-1-8 Alliance Publishing co. This book for those that always wanted it but not want to spend $30 & shipping! This is for u!